Evaluating a franchise requires a unique look. The approach applies to multiple business models and allows businesses to look at various departments or categories. That allows each company to make the ideal plan to grow as a franchise. The business is the center or hub, while the groups are spokes of the wheel. The five categories are operations, finance, marketing, leadership, and technology.


A business needs to operate to function. It’s essential to have a standard manual to guide procedures. A structure can have a positive effect on your overall efficiency. Everything you use should also be optimized for mobile users.


Finances include what you bring in and what you spend. Being profitable requires more coming in than what you have going out. Create a standard budget, get regular statements, and use functional software. Create and use a strong business plan with clear goals for the future.


This is one of the most difficult parts to handle in the business world, especially with all the technology everywhere, whether you run a cell phone repair franchise or a fast food operation. Technology can be confusing, but it’s also beneficial. Businesses need to evolve with the times and keep up with trends to stay ahead of the competition in the long run. Create a marketing plan while creating and fostering strong relationships with your customers.


Leadership is one of the factors your company has the most control over. Weak leadership leads to business failure. Great leadership is the key to being successful. These tips can help your business establish a solid plan for development:

  • Create a chart of the various job types and needs your business has. It helps identify your strengths and weaknesses.
  • Implement the strategy and ensure it is used effectively across all departments. Mobile apps and websites have made this significantly easier.
  • Look for support. Seek support coaches, books, and websites to gain more useful information about being an operator of a franchise.


Technology is essential for all businesses. Businesses should use it and take advantage of the tools that are available to them. Costs tend to decrease over time, making it possible to discover new options.

  • Compare the various solutions available to you on the Internet instead of using the first you stumble on
  • Avoid overusing technology. Use enough to help your business without putting yourself in debt
  • Consult with a technology specialist to help make and implement changes.